iPhone Dev Team ha annunciato la disponibilità di Yellowsn0w, un'applicazione Beta per sbloccare l'iPhone 3G e quindi utilizzarlo con qualsiasi scheda SIM e provider di telefonia.
Chi non si accontenta di colorare con Anycolor il proprio Firefox, può cambiare direttamente tema e provare SKY o SKY plus! per la nuova versione del panda rosso.
SKY 1.2 è adatto a Firefox dalla 3.0b5 alla 3.0.*, mentre per le versioni dalla 3.1b2 alla 3.1b3pre è stato rilasciato SKY plus! 0.7.
Entrambi i temi sono stati creati da Andrew Shay, che sul suo sito ospita anche BlackX 2 e Sir. Community, entrambi disponibili per Firefox 2 e scaricabili dal sito ufficiale per le Add-ons.
Techcrunch ha dichiarato che alcuni account su Twitter sarebbero stati colpiti da attacchi hacker in questi giorni. La prima vittima di questi attacchi sarebbe l’account della Fox News, sul quale ieri è comparso un messaggio che insultava il popolare opinionista TV Bill O Riley, seguito da un messaggio contro la Turchia.
Anche l’account ufficiale di Britney Spears sembra aver subìto questo tipo di attacchi, seguito dalla pagina del giornalista della CNN Rick Sanchez. Twitter ha prontamente rimosso i messaggi volgari e ripristinato le password modificate.
Tutto questo fa pensare ai recenti attacchi di phishing comparsi sulla piattaforma di Twitter, e che, probabilmente, hanno mietuto le prime vittime.
ResizeImage è un semplice servizio online che può tornare utile quando non si ha a disposizione un editor immagini e per qualche motivo si ha la necessità di ridimensionare una fotografia, magari per postarla sul proprio blog.
Non richiede alcuna registrazione ed occorre solo fare l’upload della propria immagine. Si può scegliere tra dimensioni di default (Small, Medium, Large, Original) oppure, nell’editor avanzato (advanced editor), è possibile ridimensionare l’immagine usando il mouse, visualizzando dimensioni e peso in KB. Essenziale.
Sometimes I find it hard to describe Picasa without sounding like a late-night infomercial for a multi-bladed thingamabob: "It's a photo organizer! A photo editor! A web-savvy photo sharing and management system in just one tiny package!"
We try hard to avoid hyperbole around here, but it's true that Picasa software, working together with Picasa Web Albums, can help with nearly every aspect of owning and operating a digital camera. And because many of us take pictures in order to share them, we try to make sure Picasa does a great job of getting your favorite photos online, where friends and family can enjoy them too. In Picasa 3, that means powerful new features like automatically syncing changes between the photos on your computer and what you're sharing online, useful privacy controls integrated into the software on your PC, easier notifications, and more.
And today, we're releasing Picasa for Mac. While we've previously offered both a standalone Picasa Web Albums uploader and an iPhoto plugin for Mac users, Picasa for Mac finally brings all of the advanced sharing and sync features of Picasa to the millions of Mac OS X users who use Picasa Web Albums. Not to mention the "it-slices-and-dices" feature list that covers everything from color balance to collages.
Picasa for Mac looks and works much like Picasa on other platforms, and offers trademark Picasa features — such as non-destructive editing, and the ability to keep track of photos anywhere on your hard drive, then automatically account for new images as you add them.
Right now, Picasa for Mac is still in Google Labs, but we very much wanted to get an early version out to folks attending Macworld (you can learn more about this beta release at the Google Photos blog). To run Picasa, you'll need an Intel-based Mac running Mac OS X 10.4 and above. We hope you'll give it a spin, and give us your feedback in person — members of the Picasa engineering team will be conducting demos at Google's Macworld booth all week (you can also check out the video tour below).
Gli Interceptor di Struts 2, classi stateless, che non mantengono uno stato tra invocazioni successive e che possono essere invocate automaticamente prima e dopo una Action
Autore: Luca Santaniello Tipo risorsa: articolo Categoria: Java
It seems all good things are corrupted or abused eventually. For Digg.com, habitually might be a better choice than eventually. SEOs, thanks to aggressive blackballing by the Digg “bury-brigade,” were perhaps the earliest and most blatantly ostracized group muscled out of the prevailing purist community there—no salesmen allowed. Marketers and PR flaks effectively excommunicated, internal drama is free is to ensue as “powerdiggers” are accused of setting up a Digg.com good ole boy network.
Okay knuckleheads, you can’t rely on a website to make sure a girl’s 18. And when you get in trouble because she’s actually 14, it’s not the website’s fault, even if their age verification process is ridiculous.
Da una ricerca americana (PDF), risulta che solo il 16% degli utenti online legge, e ha fiducia, dei blog aziendali.
Una percentuale molto bassa rispetto al valore che le aziende vorrebbero dare a questo canale di comunicazione, eppure viene percepito come il meno efficace. Quasi certamente il problema è da ricercarsi nei contenuti, poiché il brand, ... Leggi tutto
In what will likely be my final year-end list of 2008, I have compiled one more taking a look at the year in social media. This follows my articles looking at the year in online video and the year in online music. Like with those, I dug through our archives and picked out a number of highlights from the social media industry.
Google nearly sneaked this one by us. Probably for the best. They wouldn’t want word to get out their actually listening to people—the comments would never cease. In mid-December Google launched the Google Product Ideas blog, focusing initially on ideas for Google Mobile.
It’s probably no coincidence so many newspapers shut down or went online only. Let 2008 be marked as the first year more people went online than went to their front porch to get the news.
Every year right about now we round up our blogging activity across Google. Ready? Here goes.
This is our 368th post of the year on the main Google blog, which is 23% more than in 2007. In addition to more posts, we are thrilled to know that we have many more readers now — 78% more, to be exact. The number of unique visitors jumped from 6,738,830 last year to more than 12 million (12,000,723) in 2008. And readers are coming from all over: the UK, Canada, India, Australia, Germany, France, Spain, Japan and beyond. The top non-Google referrers are Yahoo, Digg, Reddit, Lifehacker and Slashdot.
We posted quite a bit about new products (10) and new product features (56), but nothing caused as much excitement as our earlier-than-planned unveiling of Google Chrome. This post alone had 1,735,093 unique visitors and generated 12% of our total-year pageviews on the blog! There was also the much-anticipated announcement of the first Android-powered phone. And people enjoyed reading about our design philosophies. Who knew a little change to a favicon would generate such interest?
But it wasn't all just product news; there was much else to cover in 2008. To mark Google's 10th birthday, we took a moment to reflect on the enormous impact the Internet has had on people's lives since our founding. Some of our in-house experts shared their thoughts on how various technologies will evolve in the next 10 years.
Like many of you, we were on the edge of seats watching all of the U.S. election action. We posted 27 times about political subjects, providing information about voting tools, how the political process works, and what was top of mind on Election Day. It's clear that technology will be playing an even bigger role in politics in years to come.
And the Google blog network keeps on growing: 44 new blogs launched this year, for a total of 127 active company blogs. A few highlights: eight new developer blogs (the Open Source blog is shining star, with 370,000 unique visitors since its start in February), and 22 new ads-related blogs, nearly half of which are in languages other than English (there are AdSense blogs in Traditional Chinese and Russian; and AdWords blogs in Danish, German, Turkish, French, Russian, Korean, Swedish, Norwegian, Finnish, and Spanish). There's even an Analytics blog in French. And we also welcomed three new regional blogs, for India, Africa, and the Ukraine. Sharing information with people wherever they are in whatever language they speak is a priority for us, and each of these new blogs helps us get a little bit closer to this goal. If the total number of Google blogs makes your head spin, don't worry. We've developed a new blog directory and gadget to help you more easily track news and updates from us.
We're looking forward to another robust year of keeping you informed of all the goings-on at Google. In the meantime, we wish you and yours a very happy New Year.
The holidays are a time for giving, and Googlers across the globe have found some creative ways to give back to their communities this season. From raising money and crafting greeting cards to building gingerbread houses and giving blood, Googlers from east to west have been busy spreading good cheer. We've highlighted just a few of these efforts here, and we're looking forward to many more opportunities to give back in the new year.
London The UK engineering recruitment team started to plan its annual Secret Santa gift exchange. But as they began thinking about last year, they realized that hardly anyone on the team could remember what they'd received, let alone given. Instead of spending 10 pounds on gag gifts, they decided to use the money to make a difference. After discovering that a local children's hospital was in desperate need of gifts, they quickly raised enough money to buy a Nintendo Wii gaming console for one of the wards.
Mexico City In the past, Google has held a "Doodle 4 Google" contest in the US, the UK, and Australia, inviting kids K-12 to submit a homepage doodle inspired by a particular theme. This year Mexico held its first such contest (theme: "the Mexico we want"). For each doodle submitted, Google donated to a non-profit that works to eradicate childhood malnutrition in Mexico. In total, more than 70,000 kilos (154,000 pounds) of food and aid were donated. Winner, Ana Karen Villagómez, was recently recognized in a ceremony in Mexico City; her doodle (pictured below) will appear on the Google homepage on January 6.
Boston and beyond Boston Googlers delivered gifts to some very grateful students at a local school and spent the morning reading and playing with the children. The Chicago office held its first-ever holiday blood drive, donating 36 units of blood. And the Ann Arbor office held a "CANstruction" competition, creating sculptures out of canned food, personal items and baby items, which were all later donated.
We hope that your holiday season is filled with plenty of time to slow down and reflect on what's important to you, and that you too feel inspired to find ways to give back to your own community in the new year.
Posted by Eileen Duffy and Sarah Falck, AdWords Account Associates
Un tempo ero come voi. Soltanto un lettore, anzi soprattutto un lettore. Soprattutto perché sono i lettori dei blog a tener vivo un blog, sono i commenti agli articoli (quantità e qualità) gli attributi sui quali si calcola la popolarità di un blog.
I protagonisti non siamo noi, ma Voi.
In una estemporanea azione di marketing pre-2009, ... Leggi tutto
When I look back on four years of tracking Old St. Nick on Christmas Eve, I can't help but smile. The Santa tracker has really come a long way. I always thought NORAD's Santa Tracker was a great holiday tradition, but I felt like it could have been even better if people could visualize exactly where Santa was on Christmas Eve. So in 2004, shortly after Keyhole was acquired by Google, we followed Santa in the "Keyhole Earth Viewer" — Google Earth's original name — and we called it the "Keyhole Santa Radar." The audience was relatively small since Keyhole was still a for-pay service at that point, and we hosted everything on a single machine shared with the Keyhole Community BBS server. We probably should have had three separate servers to host the Santa tracker — that first year, we had only a portion of a single machine. That night, about 25,000 people kept tabs on Santa and, needless to say, wreaked some havoc on our servers!
Over the next two years, our Santa-tracking efforts improved dramatically. By December 2005, Keyhole had become Google Earth and our audience had become much, much larger. Our "Santa Radar" team also grew: we used greatly improved icons from Dennis Hwang, the Google Doodler, and set up 20 machines to serve the tracking information. My colleague Michael Ashbridge took over the software and more than 250,000 people tracked Santa on Google Earth that Christmas Eve. In 2006, Google acquired SketchUp, a 3D modeling software that enabled us to include models of Santa's North Pole workshop and sleigh. We also incorporated a tracking feed directly from NORAD's headquarters, and we were now displaying NORAD's information in Google Earth. That year, more than a million people tracked Santa.
In 2007, Google became NORAD's official Santa Tracking technology partner and hosted www.noradsanta.org. In addition to tracking Santa in Google Earth, we added a Google Maps tracker and integrated YouTube videos into the journey as well. Now, we had Santa on the map and on "Santa Cam" arriving in several different locations around the world, with commentary in six different languages. The heavy traffic — several millions of users — put Google's infrastructure to the test, but with some heroic work by our system reliability engineers, the Santa Tracker worked continuously.
This year, Googler Bruno Bowden is in charge of the Santa software, and we have further upgraded our server capacity. We're hoping this version of the tracker will be the best yet. In addition to our "Santa Cam" footage, geo-located photos from Panoramio will be viewable in Google Maps for each of Santa's stops that don't include video. We've also included a few new ways to track Santa. With Google Maps for mobile, anyone can keep tabs on him from their mobile phones (just activate GMM and search for "norad santa"). You can also receive updates from "Bitz the Elf" on Twitter by following @noradsanta. And of course, be sure to visit www.noradsanta.org tomorrow morning starting at 6:00 am EST when Santa's journey begins. Enjoy, and see you in 2009!
Posted by Brian McClendon, Original Google Engineering Elf
La risposta sembra essere: fondamentale. Il Web designer ha acquistato, nel tempo, un ruolo di vitale importanza per la sopravvivenza economica dei siti Internet. Questo perché, nella pianificazione della struttura di un sito, deve considerare la posizione giusta, affinché gli annunci pubblicitari portino un ritorno vantaggioso sia per l’inserzionista, sia per il sito Web che ... Leggi tutto
Giunto alla quarantaduesima edizione, il Rapporto Censis prosegue l’analisi e l’interpretazione dei più significativi fenomeni socioeconomici del Paese. In questa sede sarà sottolineata la parte in cui si analizza la comunicazione e i media.
Secondo questo rapporto la televisione è ancora la regina dei media in tutti i principali Paesi europei ma sta perdendo il suo ... Leggi tutto
Many of us use Google Image Search to find imagery of people, clip art for presentations, diagrams for reports, and of course symbols and patterns for artistic inspiration. Unfortunately, searching for the perfect image can be challenging if the search results match the meaning of your query but aren't in a style that's useful to you. So some time ago we launched face search, which lets you limit your search results to only images containing faces (see a search without and with this option). More recently we also rolled out photo search, which limits results to images that contain photographic elements, ignoring many cartoons and drawings which may not be useful to you (see a search without and with this option).
Today we're pleased to extend this capability to clip art and line drawings. To see the effect of these new options, let's take a look at the first few results for "Christmas," one of our most popular queries on Image Search right now.
Photo content
Clip art
Line drawing
All of these options can be selected from the "Any content" drop down in the blue title bar on any search results page, or by selecting one of the "Content types" on the Advanced Image Search page. The good news: no extra typing! In all these examples our query remained exactly the same, we just restricted our results to different visual styles. So whether you're interested holiday wreaths, Celtic patterns, or office clip art, it just became a lot easier to find the images you're looking for.
Posted by Sean O'Malley, Software Engineer, Google Image Search
In America la crisi economica non ha risparmiato la stampa, infatti, il gruppo Tribune è sull’orlo del fallimento e secondo le stime il calo del 15% della pubblicità (cartacea e online), registrato dal settore nei primi nove mesi dell’anno, non sembra solo il frutto della recessione.
Anche se non è tutto roseo il futuro della stampa ... Leggi tutto
The last time I wrote about a hacked site, it was using a redirect that sent some users to a different site. This kind of hack is pretty common (even though it’s usually not as complex as mentioned in that post), it leverages the sad fact that users are often easy to trick and not browsing with protection (or a current browser).
A different angle of attack is to redirect only search engine crawlers to a different site. By doing this, they can make it look like the pages of a website moved to a new domain name. In general, when search engines find redirects like that, they will more or less pass the “value” that a page had on to the new URL — that generally also applies to PageRank. So in a sense, they are trying to steal the value that a webmaster has built up over time.
In this particular case, a “massive amount” of sites were hacked and likely redirected through suomi.co.in.
The webmaster generally doesn’t notice this kind of hack because there’s nothing that would alert him to a problem. Only search engine crawlers would get redirected, normal users (including the webmaster) would see the page normally.
The first symptom that you would see is hard to interpret: URLs from the website are just not indexed anymore. URLs not being indexed is something that could happen because of any number of reasons, so how do we find out more?
One of the first things I like to do in a case like this is to access the site with a search engine crawler’s user agent. This gives you a rough look at how the website reacts to a search engine crawler (although it’s not complete, it’s often pretty close). There are two relatively easy ways to do this:
Use an online tool such as Web-Sniffer. It’s pretty easy to use and is somewhat close to an actual crawler.
Use FireFox with the User Agent Switcher plugin. If you use this plugin, you’ll have to add the user agent yourself. I usually use the current Googlebot user agent string:
Note: if you use Firefox for this, make sure that your Firefox installation is up to date and locked down properly in case you run into a site serving malware like this. Sometimes it even makes sense to use a virtual machine for this.
(I wish there were a half-”li” ) There’s also “wget”, which is easy for those of you who prefer use console tools. I usually use the above user agent string with wget.
If you access the site using one of these tools, you’ll often be able to spot these redirects (or other issues that a site might be having with regards to being accessed by search engine crawlers). It’s rare that someone uses cloaking by IP address for things like this. In a recent thread in the Webmaster Help forums, “webado” spotted the redirect using Web-Sniffer.
In this particular case, the URL was redirected to http://suomi.co.in/ , from where it was redirected to a page that they wanted to promote with the original site’s “value”. I’ve seen the same kind of redirect going through http://ahtung.co.in/.
The webmaster responded with a note from his hoster in the thread:
Note from my host server (support @ hostgator.com)
I have removed the file “.htaccess” from the directory /home/aceuropa which was causing the redirect. The logs show a massive amount of .htaccess files being edited over the last couple of days. I would highly suggest changing your password to something more secure. Please let us know if you have any further questions or concerns.
(It’s great to see a hoster act so quickly!)
There’s another way to spot this kind of hack with Google Webmaster Tools: When you submit a Sitemap file, Google will show warnings for URLs that redirect. By design, you should be listing the final URL in your Sitemap file, so if the URL is redirecting for our crawlers (as in this case), we’ll show a warning in your account.
A lot has been said about how to start a multi-lingual site and how to better target content through meta tags. Our users have raised a number of interesting questions about creating websites in different languages, like the one below.
‘ganex': > How does one do for INDIA. > As there are many languages spoken here. > My Site is primarily in English, but my site targets different cities in INDIA. > For Hyderabad - I want in Urdu & Telugu and for Chennai I want in Tamil > for Bengaluru I want in Kannada. > For North I want in Hindi.’
We’d like to introduce the transliteration API for Indic languages (languages spoken in India) in addition to our Ajax API for languages. With this API at your disposal, content creation is simplified because it not only helps integrating transliteration in your websites but also allows users visiting your site to type in Indic languages.
To include the transliteration API, first you need the AJAX script.
This script tag will load the google.load function, which lets you load the individual Google APIs. For loading Google Transliteration API, call to google.load looks like this:
When it comes to targeting, don't forget to add meta tags in your local language. And for your questions, we have a new addition to our already existing communication channels like the webmaster help groups and webmaster tools (available in 26 languages!). We also have our own official Orkut webmaster community! Here users can share thoughts and discuss webmaster related issues.
Sign up for our Orkut community now and if you have any additional thoughts we'd love to hear about them.
Cheers, Jayashree and Zareen, Search Quality Team, Google India
Since we launched enhanced indexing with the Custom Search platform earlier this year, webmasters who submit Sitemaps to Webmaster Tools get special treatment: Custom Search recognizes the submitted Sitemaps and indexes URLs from these Sitemaps into a separate index for higher quality Custom Search results. We analyze your Custom Search Engines (CSEs), pick up the appropriate Sitemaps, and figure out which URLs are relevant for your engines for enhanced indexing. You get the dual benefit of better discovery for Google.com and more comprehensive coverage in your own CSEs.
Today, we're taking another step towards improving your experience with Google webmaster services with the launch of On-Demand Indexing in Custom Search. With On-Demand Indexing, you can now tell us about the pages on your websites that are new, or that are important and have changed, and Custom Search will instantly schedule them for crawl, and index and serve them in your CSEs usually within 24 hours, often much faster.
How do you tell us about these URLs? You guessed it... provide a Sitemap to Webmaster Tools, like you always do, and tell Custom Search about it. Just go to the CSE control panel, click on the Indexing tab, select your On-Demand Sitemap, and hit the "Index Now" button. You can tell us which of these URLs are most important to you via the priority and lastmod attributes that you provide in your Sitemap. Each CSE has a number of pages allocated within the On-Demand Index, and with these attributes, you can us which are most important for indexing. If you need greater allocation in the On-Demand index, as well as more customization controls, Google Site Search provides a range of options.
Some important points to remember:
You only need to submit your Sitemaps once in Webmaster Tools. Custom Search will automatically list the Sitemaps submitted via Webmaster Tools and you can decide which Sitemap to select for On-Demand Indexing.
Your Sitemap needs to be for a website verified in Webmaster Tools, so that we can verify ownership of the right URLs.
In order for us to index these additional pages, our crawlers must be able to crawl them. You can use "Webmaster Tools > Crawl Errors > URLs restricted by robots.txt" or check your robots.txt file to ensure that you're not blocking us from crawling these pages.
Submitting pages for On-Demand Indexing will not make them appear any faster in the main Google index, or impact ranking on Google.com.
We hope you'll use this feature to inform us regularly of the most important changes on your sites, so we can respond quickly and get those pages indexed in your CSE. As always, we're always listening for your feedback on Custom Search.
Written by Rajat Mukherjee, Group Product Manager, Search
Webmasters often ask us at conferences or in the Webmaster Help Group, "What are some simple ways that I can improve my website's performance in Google?" There are lots of possible answers to this question, and a wealth of search engine optimization information on the web, so much that it can be intimidating for newer webmasters or those unfamiliar with the topic. We thought it'd be useful to create a compact guide that lists some best practices that teams within Google and external webmasters alike can follow that could improve their sites' crawlability and indexing.
Our Search Engine Optimization Starter Guide covers around a dozen common areas that webmasters might consider optimizing. We felt that these areas (like improving title and description meta tags, URL structure, site navigation, content creation, anchor text, and more) would apply to webmasters of all experience levels and sites of all sizes and types. Throughout the guide, we also worked in many illustrations, pitfalls to avoid, and links to other resources that help expand our explanation of the topics. We plan on updating the guide at regular intervals with new optimization suggestions and to keep the technical advice current.
So, the next time we get the question, "I'm new to SEO, how do I improve my site?", we can say, "Well, here's a list of best practices that we use inside Google that you might want to check out."
...and infinitely more fun: webmasters and their pets incognito! Happy Halloween, everyone! If you see any costumes that would pass the SafeSearch filter :), feel like sharing a gripe or telling a good story, please join the chat!
Take care, and don't forget to brush your teeth. Yours scarily, The Webmaster Central Team
Our glasses-wearing, no vampire-teeth vampire (Ryan), zoombie Mur, Holiday Fail (Tiffany Lane), Colbert Hipster (Dan Vanderkam), Rick Astley Cutts, Homeboy Ben D'Angelo, Me -- pinker & poofier, Investment Bank CEO Shyam Jayaraman (though you can't see the golden parachute in his backpack)
Chark as Juno, Wysz as Beah Burger (our co-worker), Adi and Matt Dougherty as yellow ninja, red ninja!
Heroes come in all shapes and sizes...
Powdered toast man, Mike Leotta
Adam Lasnik as, let me see if I get this right, a "secret service agent masquerading as a backstage tech" :)
Written by Maile Ohye, Developer Programs Tech Lead
What featured over 750 webmasters and a large number of Googlers from around the world, hundreds of questions, and over one hundred answers over the course of nearly two hours? If you guessed "the Tricks and Treats webmaster event from this earlier this month!" well, you're either absolutely brilliant, you read the title of this post, or both!
How did it go?
It was an exhilarating, exhausting, and educational event, if we may say so ourselves, even though there were a few snafus. We're aware that the sound quality wasn't great for some folks, and we've also appreciated quite-helpful constructive criticisms in this feedback thread. Last but not least, we are bummed to admit that someone (whose name starts with 'A' and ends with 'M') uncharacteristically forgot to hit the record button (really!), so there's unfortunately no audio recording to share :-(.
But on more positive notes, we're delighted that so many of you enjoyed our presentations (embedded below), our many answers, and even some of our bad jokes (mercifully not to be repeated).
What next?
Well, for starters, all of us Webmaster Central Googlers will be spending quite some time taking in your feedback. Some of you have requested sessions exclusively covering particular (pre-announced) topics or tailored to specific experience levels, and we've also heard from many webmasters outside of the U.S. who would love online events in other languages and at more convenient times. No promises, but you can bet we're eager to please! Stay tuned on this blog (and, as a hint and hallo to our German-speaking webmasters, do make sure to follow our German webmaster blog ;-).
And finally, a big thank you!
A heartfelt thank you to my fellow Googlers, many of whom got up at the crack of dawn to get to the office early for the chat and previous day's runthrough or stayed at work late in Europe. But more importantly, major props to all of you (from New Delhi, New York, New Zealand and older places) who asked great questions and hung out with us online for up to two hours. You webmasters are the reason we love coming to work each day, and we look forward to our next chat!
* * *
The presentations...
We had presentations from John, Jonathan, Maile, and Wysz. Presentations from the first three are embedded below (Wysz didn't have a written presentation this time).
John's slides on "Frightening Webmastering Myths"
Jonathan's slides on "Using the Not Found errors report in Webmaster Tools"
Maile's slides on "Where We're Coming From"
Written by Adam Lasnik, Search Evangelist
Edited on Wednesday, October 29 at 6:00pm to update number of participants
Here's a simple trick to view nofollow links in Google Chrome. Just drag and drop the following button to your bookmark bar and hit it whenever you want to see links with the rel=nofollow HTML microformat:
This bookmarklet inserts a tiny bit of CSS into the top of the page you're currently viewing. The CSS is similar to that which is used in other nofollow highlighting methods:
Apprendo da motoricerca.net di una nuova funzionalità per Google Trends.
Da poco, è possibile monitorare il livello di popolarità di un sito web, e confrontarlo con altri.
Grazie a questo strumento, è possibile vedere il trend di visite di un sito, e capire in quali periodi dell’anno è più visitato o meno.
Sarà stato più popolare il sito [...]
Ti rivolgeresti mai ad un personal coach, evidentemente con qualche problema di peso, per dimagrire? :)
In teoria può essere molto preparato, ma in pratica non dimostra buoni risultati.
Per molti quindi non potrebbe essere CREDIBILE.
Come si può aumentare la fiducia che i lettori hanno nei nostri confronti, per agevolare i loro acquisti?
Dobbiamo diventare un punto di [...]
Diventa sempre più importante aumentare la propria visibilità anche su Google Local Search, soprattutto per quelle attività che operano molto in ambito locale.
Nel turismo è molto utilizzato, ed in una classica ricerca sul web come “hotel roma“, possiamo vedere come le mappe occupino la parte più importante dei risultati.
Come ci si posiziona in questi risultati?
Il [...]
Ormai varie ricerche ci dicono che una gran parte di visitatori non legge (in modo completo) una pagina web, ma piuttosto la scansiona suddividendola in aree.
In base a cosa viene scansionata?
La parte che viene vista con maggior interesse è quella alta/sinistra-centrale.
Da li’ in poi l’occhio segue un ordine sparso, in cerca delle informazioni di nostro [...]
Proseguiamo con la quarta T del viral marketing. Quando bisogna entrare a far parte della conversazione di cui noi siamo il soggetto?
L’autore più o meno dice: “Quando apri le porte al passa parola, non c’è un modo per chiuderle“.
Ovvero quando incoraggi le persone a parlare di te o del tuo brand, dopo loro si aspettano [...]
Here's something from my mailbox - someone wanted to know how he could crawl his site and confirm that all of his pages really have the Google Analytics tracking-code on them. WordPress users have it easy, there are plugins that handle it automatically. Sometimes it's worth asking nicely - let me show you how I did it. As a bonus, I'll also show how you can check the AdSense ID on your pages, if you're worried that you copy/pasted it incorrectly.
This is pretty much cross-platform, but as a Windows-user you'll have to grab and install two files first:
UnxTools - a collection of popular Unix/Linux tools for the hacker in you
Extract the ZIP files, copy the contents somewhere where you can find it and make sure that the appropriate folders are in your "path" (the files you'll need for UnxTools are in "...\usr\local\wbin"). We'll need to access these tools through the command line. I have a feeling I may need to elaborate on that for Windows users -- let me know if that's the case.
First, we'll mirror our site on our local machine (this assumes that your site is crawlable; if it isn't, then fix it first ):
Open a command box or terminal window (on Windows, hit Start / Run ... and enter "cmd")
This command mirrors pages with .html, .htm, .php, .asp and .aspx extensions on http://domain.com/. It'll create a folder for the domain and put all the files in it. Dynamic URLs will get adjusted so that they can be used as file names.
Wait ... until it's all downloaded ... if it feels endless, you might have endless URLs, perhaps an infinite calendar script or something similar? It's worth fixing!
Alrighty, now that we have a copy of your site, let's check things out.
Finding pages without Analytics
We can find pages without the Analytics tracking code by listing all pages which do not have certain content in them:
grep -r -L "google-analytics.com" *.*
This command goes through all subfolders (the "-r" option) and lists the files that do not contain a match ("-L") for "google-analytics.com". That could be extended to just about anything :).
How about pages that don't have a "description" meta tag?
grep -r -L "meta name=.description" *.*
The "." (period) matches any character -- in this case, it is used to match the " (double-quote).
Finding pages with AdSense (and the ID used)
Finding pages that contain a certain text is even easier:
grep -r "google_ad_client" *.*
Note that all we did was drop the "-L" (and change the text, obviously). It will show the lines that match this pattern in all of your pages, which includes the AdSense ID.
Similar to the earlier check for missing "description" meta tags, assuming you have the contents of that tag all in one line, you can easily find all of these meta tags with:
Sometimes it would just be great to have multiple instances of Firefox running at the same time. Some web applications just love to eat memory in Firefox, some web pages go crazy if you have JavaScript enabled and sometimes you just want different sets of cookies to let you manage two accounts at the same time.
I've been trying to do that for years and did the most exotic things to make it happen. I've used four different browsers in parallel and I've even used a virtual PC running within my PC (that kind of defeats the desire to use less memory, but it feels neat anyway). In the end, a collegue in the office, who happens to use emacs as his main web browser , pointed me into the right direction.
Now I have three completely independant instances of Firefox running at the same time!
So what's the trick?
Firefox has command line options to let you start multiple profiles and specify a certain one. In our case, we're going to change the command line to:
To get started, check the name of your current profile. On Windows you can find it in "c:\Documents and Settings\[user-name]\Application Data\Mozilla\Firefox\Profiles". It will generally have a few characters and numbers, a period and then the profile name (in my case it was something like "36fc232a.default"). Use this to adjust the settings of the icon you use to start up Firefox. On Windows, right-click on the icon and select "Properties"; you can add the options in the field called "Target":
If you click on that icon now, it should start up Firefox just as before (ok, this is not the neat part yet ).
Now make a copy of the icon (I right-click drag it into a folder and select "Copy") and change the command line options (and file name) again, only this time choose a different profile name. If you want to use a copy of your existing profile (with all cookies, bookmarks, themes and add-ons), you can do that by going into the folder where your profiles are stored (mentioned above) and copying your default profile. Now when you start up Firefox with that icon, it will bring the profile manager since it can't find that new profile. Create a new profile and use the exact name you used in the options. You will then have a choice of either creating a completely new profile or using an existing profile folder.
Now you have two instances of Firefox running at the same time. They're completely separate, so if one crashes, the other
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) There’s also “wget”, which is easy for those of you who prefer use console tools. I usually use the above user agent string with wget.
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